New business leagues (27 January 2012)

Publicis London's capture of the Confused.com account, at 拢50 million, has propelled the agency to the top of the creative new-business league.

Confused.com: Publicis will be responsible for building on the brand鈥檚 existing campaign, which features the animated mascot Cara
Confused.com: Publicis will be responsible for building on the brand鈥檚 existing campaign, which features the animated mascot Cara

Each week, 北京赛车pk10 publishes the agency New-Business Leagues across the creative and media sectors.

The attached tables rank agencies according to how much business they bring in as well as any accounts they lose. They show the cumulative totals for new-business wins during the year, but a look back at previous weeks will give a snapshot of how agencies were doing up to that point in the year.

For a more detailed look at individual account wins, check out the account activity news feeds on 北京赛车pk10 and Brand Republic, or view the "New Business League" page on .