Multimap to show EasyCar users nearest rental outlet

LONDON - Multimap has signed a deal with EasyCar and EasyInternetcafe to allow potential customers know where the nearest outlet is anywhere in Europe.

and hope that the deal will increase footfall into all locations by giving users detailed information on how to find their nearest store.

EasyInternetcafe currently operates in 24 cities in Europe, and the deal will allow users find out addresses, opening hours and other features, as well as telling them how to get there by public transport or walking.

The EasyCar.com locations tab will direct users to one of the 52 locations across Europe with information including directions, landmarks in the city and the location of the nearest petrol stations.

Jeff Kelisky, chief executive officer of Multimap, said: "The provision of information about the nearest petrol stations, enabling customers to refuel conveniently before returning their vehicle, represents a significant value-add to customers."

Multimap provides online maps, driving directions and "where's my nearest?" searches to more companies in Europe than any other map supplier, and it is one of the top 10 most visited sites in the UK, with 6.3m unique users each month.

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