Muller Corners '21 Corners', TBWA\London

TBWA\London has come up with a novel new way to promote Muller's Fruit Corner yoghurt with a TV ad showing typical Brits enyoying the product in their own "corners". As one scene ends the footage is then folded over into the next scene, echoing the folding manouvere needed to blend the two components of a Fruit Corner.