MTV 'skins' by Leo Burnett Lisbon

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Advertiser
MTV -
Agency
Leo Burnett Lisbon -
Sector
Media / Entertainment Brands and Television brands
Leo Burnett Lisbon is running a print campaign to promote the controversial UK-based show Skins, which will be showing on MTV Portugal.
Skins, which is shown on the UK’s E4 channel, follows a group of teenagers engaging in prohibited activities, while their parents remain oblivious.
The campaign illustrates this parallel with two graphic posters titled Rainbow Party and Octabong.
Leo Burnett also created a banner to drive people towards MTV to watch the show.