The inspiration for the logo was drawn from a number of influences, including Japanese futuristic themes, anime, and heavy industry.
It was also created to be used across multiple platforms including the internet, mobile and television.
The logo was designed by MTV UK's creative team, headed by creative director Paul Wilkinson.
MTV has previously collaborated with a host of famous names from the art and photography worlds in the design of its logos, including Banksy, David LaChapelle, Pete Fowler and Rankin.
Over the course of the next six months the logo will be seen on 21 MTV channels across Europe, as well as all off-air marketing and advertising.
Richard Godfrey, senior vice-president of music and production at MTV, said: "The countdown to the MTV Europe Music Awards in Liverpool this November has officially begun.
"Our preparations are well advanced in all areas and the first piece to reveal is this year's logo that will engage millions of people on every platform for what will be one of the most eagerly anticipated music events of the year."
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