Motorhome & Caravan Show breaks attendence records

The Motorhome & Caravan Show attracted more than 98,000 visitors to Birmingham's NEC last week, a record-breaking result for the show.

Caravans done good. Photo by Vintage Caravan of Creativity/Flickr
Caravans done good. Photo by Vintage Caravan of Creativity/Flickr

The industry’s national show ran from 16-21 October.
 
Attendance was up by 5% on the 2011 show, which was the first event delivered by NCC Events, the exhibitions arm of the National Caravan Council.
 
Due to demand for more space, the show was increased by 13% to occupy an eleventh hall at the venue, creating 83,400 sqm of space.
 
Jane Lang, senior account manager at the NEC, said: "We're thrilled to see this national show report such positive feedback both in visitor and sales figures. And with the show needing to expand by 13 per cent, in only its second year, because the demand for floor space was so high, it just reinforces the fact that the NEC is the place where shows grow."
 
Attendance was higher than anticipated from the opening day, with more than 14,100 people visiting the show. It remained consistently high throughout the week culminating in 27,176 visitors on Saturday 20 October.
 
John Lally, chief executive of NCC Events, said: "The last six days have been exceptional. As the organisers of an event like this, our measures of success are that visitors enjoy themselves and exhibitors achieve excellent sales results. The feedback so far is that we achieved both of these targets so we’re delighted."
 
The Motorhome & Caravan Show will return to the NEC from 15–20 October 2013.

Comment below and let us know what you think.

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by

Topics

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Get a team licence 

 Give your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to 北京赛车pk10.

Find out more

Market Reports

Get unprecedented new-business intelligence with access to 北京赛车pk10’s new Market Reports.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now