The football club claims the new tiered membership scheme, covering the upcoming 2011/12 season, will "revolutionise" the way it interacts with fans.
The membership card will link to augmented reality content and act as a loyalty card to collect points on purchases made at Manchester City matches.
Points can be redeemed on the club's new auction site to bid for experiences, such as a round of golf with a Manchester City player.
The Gold membership replaces the current season ticket and allows fans access to 19 home league games for £405-£460 per adult.
For an additional £50, fans can upgrade to Platinum membership and gain access to the online programme and Manc magazine. Platinum members will also receive double points on purchases made at football games.
The Superbia membership will give fans access to all season games, Platinum benefits, and the option of car parking. It is only available by invitation and Manchester City has not disclosed details on the pricing.
Ian Cafferky, chief brand and commercial officer at Manchester City, said: "We are retaining the loyalty scheme and preserving points accumulated to date by our fans but are also adding more rewards.
"Membership also takes the club digital, using the best in class systems to deliver a cutting edge experience for all fans."
In January the club released an iPhone app, which was co-created by fans.
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