
In an effort to end gender stereotypes, brands are showcasing their female engineers on social media as part of the viral #ILookLikeAnEngineer initiative.
Isis Wenger, a platform engineer at cloud-based identity management company OneLogin, started the campaign earlier this week after a recruitment ad she was featured in received sexist backlash on social media.
"I didn’t want or ask for any of this attention, but if I can use this to put a spotlight on gender issues in tech, I consider that to be at least one win," Wenger wrote in a .
She explained in the post that she started the #ILookLikeAnEngineer campaign to "redefine" what an engineer should look like.
In addition, Wenger has created a for people to share their stories and experiences relating to diversity issues in tech. She is also hosting an next week in San Francisco to continue the conversation.
Some of the world’s biggest brands got involved with the campaign by posting pictures and highlighting the talents of their female engineers.
3D Systems
Kim is an who helps us develop for medical devices
— 3D Systems (@3dsystemscorp)
Bloomberg
Satya Kovvuri from R&D: "I program during the day, when I'm not busy having fun"
— Bloomberg Labs (@BloombergLabs)
Cisco
RT I like to travel, to take photos, to bake cookies, to party and to write CLI ??
— Cisco Press (@CiscoPress)
Comcast
Way to rock , Leslie! Learn more about she builds for >>
— Comcast Careers (@comcastcareers)
DuPont
We celebrate diversity among our engineers & all employees, each working in their own unique way to make a difference.
— DuPont News (@DuPont_News)
Fujitsu
This engineer is a new mom!
— Fujitsu FNC (@FujitsuFNC)
General Electric
Meet Reema, Executive Director of Software Engineering for .
— General Electric (@generalelectric)
General Motors
. has a diverse array of talented engineers around the world and I'm honored to lead them.
— Mary Barra (@mtbarra)
Getty Images
We're proud to support a message that matters. Our Seattle team with a group message.
— Getty Images (@GettyImages)
Girl Scouts
With Girl Scouts you can use your voice to be what you want to be!
— Girl Scouts (@girlscouts)
GlaxoSmithKline
We ?? Conchita, a PhD and manufacturing engineer, for breaking down stereotypes
— GSK US (@GSKUS)
Honda
Honda is only as strong as its workforce, which strives to be diverse and inclusive:
— Honda In America (@HondaInAmerica)
It's not what you look like, it's what you can accomplish.
— LinkedIn (@LinkedIn)
Microsoft
Microsoft women share in the movement tearing down gender stereotypes:
— Microsoft Careers (@MicrosoftJobs)
PricewaterhouseCoopers
Our women engineers disrupt stereotypes with .
— PwC US Careers (@PwC_US_Careers)
Royal Navy
A reminder about women in engineering in the Royal Navy
— Royal Navy (@RoyalNavy)
Xerox
Lauren Haskin is an electrical advanced manufacturing engineer at Xerox.
— Xerox (@XeroxCorp)
Zoosk
Some of our Zoosk Engineers!
— Zoosk (@Zoosk)
This article first appeared on .