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TOP 10 DIRECT MAIL BY SPEND JUNE 2006
Capital One £5.25m
MBNA Europe Bank £4.88m
British Sky Broadcasting £3.24m
Lloyds TSB £2.94m
Saga Services £2.35m
BT £2.30m
Barclaycard Services £1.77m
Royal National Lifeboat Institution £1.74m
Liverpool Victoria Friendly Society £1.54m
Shop Direct £1.47m

DIRECT MAIL BY VOLUME JUNE 2006
British Sky Broadcasting 20.29m
Capital One 16.82m
Norwich Union Direct 13.59m
MBNA Europe Bank 12.76m
Lloyds TSB 11.20m
Somerfield Stores 8.32m
Alliance & Leicester 7.64m
Hillarys Blinds 6.97m
Churchill Insurance 6.06m
AA Automobile Association 5.92m

CHARITIES SPEND JUNE 2006
Royal Natl Lifeboat Institution £1.74m
Macmillan Cancer Relief £0.91m
Age Concern (England) £0.69m
Intl Fund for Animal Welfare £0.65m
National Trust £0.62m
Royal British Legion £0.61m
Childrens Society (London) £0.57m
CLIC Sargent £0.47m
British Red Cross £0.45m
Diabetes UK £0.45m

TELECOMS SPEND JUNE 2006
BT £2.30m
Orange £0.89m
IDT Europe £0.40m
Carphone Warehouse £0.40m
Telewest Communications £0.24m
Bulldog Communications £0.21m
Virgin Mobile Telecoms £0.13m
NTL UK £0.11m
AOL America Online UK £0.10m
Hutchison 3G UK £0.07m

Nielsen Media Research estimates direct mail spend by grossing up
mailing volumes from a panel of 10,000 individuals profiled and weighted
to be representative of the GB population, and applying its own
estimates of post and production costs. More information about the
Nielsen Media panel is available on its website www.nielsenmedia.co.uk