Credits
Customer and member director, LV=
Creative director
Account handlers
LV= "Make it better" by Designate
-
Advertiser
LV -
Agency
Designate -
Sector
Financial services and Insurance -
Exposure
United Kingdom
LV= has used a mix of in-camera models and CGI for the latest spot in the brand's "Good value, great values" campaign.
The ad was shot in Barcelona and Valencia, followed by two months’ post work to heavily augment the locations in CGI and give the impression of a huge factory with conveyors, cogs and machinery.
