Neil McDonald, who is studying design for print and new media at Cardonald College, won the award for his concept "Glasgow Identity". The competition tasked entrants to come up with a design for a Glasgow brand to attract investment and visitors to the city.
Richard Bissland, director of 999 Design, said the standard of entries was incredibly high.
"With a couple of tweaks most of the submissions could be presented to a client today," he said.
"I think this type of competition is beneficial for students and design companies alike. The student has a chance to develop the skills they have learnt and as design consultants we can determine the students' response to the brief and assess their design skills and suitability for industry."
As well as a 拢500 prize, Neil wins a six-month paid job with the agency and is understandably pleased. "The whole competition was brilliant, I'm thrilled to be offered the design job with 999," he said.
"Glasgow Identity" incorporates a contemporary logo and the strapline "Pure Glasgow Soul".
According to Duncan Lamont, senior lecturer and section leader of graphic design at Cardonald College, the submission "delivered strongly across the brief and really shows what Glasgow has to offer, selling the city to businesses and tourists alike".
Bissland added: "The logo challenges the viewer and is ably supported by the strapline."
Design Challenge 2005 was open to all 50-plus students on the Design for Print and New Media HND2 and Advanced Diploma courses and may be extended to 999's Manchester and London offices. Runner-up, student Gary Dickson, wins 拢150 for his design "Love Glasgow".
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