Simon Glynn, senior partner at Lippincott Mercer, said: "Our London-based operations are growing rapidly to deliver strategic branding and design solutions for the complex challenges faced by global businesses today. David's role in business and client development will be instrumental to our continuing expansion in the UK, Europe and the Middle East."
Previously, Hensley was senior consultant at marketing consultancy Vivaldi Partners, where he was managing partner responsible for EMEA, and at brand consultancy FutureBrand, where he was director of consulting for EMEA. He has been a consultant at McKinsey & Company and held senior strategy and management positions with Carlton Communications, Credit Suisse and Shell.
Hensley said: "I have long respected Lippincott Mercer as the original pioneer of branding and corporate identity, the firm that helped develop the brands of Coca-Cola, Goldman Sachs, Samsung and many others. Lippincott has a unique combination of rigorous, analytical strategy and creative delivery, which I know I will enjoy."
Lippincott Mercer provides planning, design and implementation services in a number of branding disciplines, including brand strategy, brand creation, brand environments, packaging and brand management.
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