Kelly's Ice Cream 'simple pleasure' by Devilfish

Kelly's Ice Cream 'simple pleasure' by Devilfish
Kelly's Ice Cream 'simple pleasure' by Devilfish

Devilfish are behind this TV work for Cornish Ice Cream, which uses imagery of the ice cream's origins to communicate it as a 'simple pleasure'.

Adrian Moat at RSA London directed the 30 second spot.