LONDON (Brand Republic) - Comparison shopping site Kelkoo.com has confirmed its marketing leading position with its plan to merge with rival Norwegian price comparison site Zoomit.com, ahead of its flotation.
The merged group will be worth more than £100m. Kelkoo, which is headquartered in Paris, confirmed that it is considering a listing on stock markets in France, Germany, the UK and Scandinavia within the next six months. (The Times)