Price, aka glamour model Jordan, picked one of three designs Kammerling came up with in answer to a brief that called for "Essex lavish" and specified the colour pink, along with crown and heart motifs.
Kammerling was given the brief by Price's partner in the new business, former ITV talent executive Mark Wagman. He had already been working for Wagman to create the branding for new consultancy The Wagman Group.
Kammerling described the commissioning process for the Pricey Media logo as "one of the easiest" he has experienced.
He said: "It had to be pink, which actually makes it quite easy once you know the colour scheme already."
Kammerling was also asked to reference the crown from the logo for Price's horseriding clothing and equipment business .
"I did three logos. One of them was like a big heart with a crown, one of them was quite cursive and one of them was this one. She saw it and she really liked it," Kammerling said.
The logo has also been animated for TV by Component Graphics.
