Kadence Research India will mainly focus on qualitative and quantitative research for clients wanting to reach the Indian business audience for local and global campaigns.
It also anticipates sourcing work from campaigns by the United Nations and charitable organisations, which need social research into the Indian population.
The office will be headed by Aman Makkar, who takes the title of managing director.
He said: "India is a rapidly growing market for research companies and Kadence will fill a vital niche by providing full-service and high quality insight into domestic Indian business audiences."
Kadence was founded in 1985 and has offices in Boston, Singapore and Sydney, and plans to launch in Hong Kong and Shanghai next year.
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