The 'Class of 2006', produced by creative agency The Fish Can Sing, puts Oliver at the top of a list that also includes new Tory leader David Cameron, Prince Harry and 'I'm A Celebrity... Get Me Out Of Here' winner Carol Thatcher.
The celebrity chef is cited because of his combination of cheek and unthreatening nature, pointing out that his influence on the middle classes is now so great that it can help influence government policy.
The report divides middle class people into seven sub-classes, including 'White Vain Man', 'Hornby Set' and a new category called the 'Doing Very Nicely Thankyous'.
The 'Normal Actuallys', described as solid no-nonsense types from Fulham and the Home Counties, can be seen dining in smoke-free gastropubs and driving their VW Touareg, eagerly awaiting the next Richard Curtis film.
Younger creative types in the advertising industry are more likely to fall in to the 'Loft Dweller' category, and can be seen sporting skinny jeans and Converse shoes, listening to the Arctic Monkeys.
It also raises the issue of 'posh chavs' -- people who have money but embrace the chav lifestyle, such as Prince Harry and Lewis Moody, the first English rugby union international ever to be sent off the field at Twickenham. This group is most likely to be seen carrying a top-of-the-range mobile phone, wearing Hackett and holidaying in Sydney.
Meanwhile, US futurist Faith Popcorn has also revealed her predictions for 2006. She says that the developed world "craves physical contact" and that doctors and hospitals will keep animals on hand to comfort patients, while airports will hire actors to hug passengers as they arrive.
Popcorn also foresees good bacteria coming into fashion and the development of cochlear-implants that instantly lend the wearer fluency in a foreign language.
If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .