Most tweeted: Dominos takes ordering app to smartwatches
And I thought nothing could beat Ikea’s this week. I was wrong. Your Twitter excitement (twexcitement?) levels have gone through the roof.
for Pebble and Android Wear smartwatch users, which allows them to place and track their pizza order via their wrist.
The pizza brand’s chief information officer said the pairing "couldn’t be more of a natural fit". Pizza and wearables. Sure. To be fair,
Most read: How the brand behind #TheDress monetised viral success
We are definitely not over this dress obsession, it would seem. In , Charlotte McEleny details how Roman Originals, the brand behind #thedress, used real-time data via Quantcast to capitalise on last Friday’s viral colour debate extraordinaire.
Visits to its website climbed to 1.2 million, while product views increased by 3,000% on the day.
The brand is creating a limited edition gold and white version of the dress to auction off on Ebay, with proceeds going to Comic Relief.
Move of the week: Jon Carney joins McCann Worldwide
We’re only half way through the week, but international movement at the top is already dominating Brand Republic’s news feed.
From to head up iCrossing in NYC, to William Eccleshare as chairman and CEO of Clear Channel International.
Today, ±±¾©Èü³µpk10 broke the news that McCann Worldwide has as its chief digital officer for Europe, based in London. Carney joins from the digital agency Somewhat, which he co-founded in 2011.
Less senior than these important people, but still want to shout about your job move? Email me on rachel.bull@haymarket.com to be part of our new weekly Talent Churn feature.
What the others are saying: On Always' follow up to #likeagirl
P&G has ahead of International Women’s Day on 8 March.
The new film ‘Like A Girl - Stronger Together’ was created by Leo Burnett and is based on the results of research showing the impact of the original film in the US.
although videos are ads, "if while attempting to sell us products these clips can also help to empower girls to feel proud of their abilities then here at HuffPost UK Lifestyle we're OK with that."
It added: "As more positive images of girls and women begin to be filtered into advertising breaks, sexist portrayals will begin to stick out a sore thumb, which can only be a good thing."
BR says: Here here, Huffpo! With #likeagirl and Sport England’s #thisgirlcan getting such positive global responses, we can’t wait to see what’s going to be next.
BR recommends: Election 2015 blog
As May’s General Election draws nearer, news is ramping up of the main political parties’ election campaigns - and of those behind the creative work.
In the lead up, , which will carry opinions on the latest developments from industry bloggers and our wider team of journalists.
Got political views you want to contribute? Let me know.
Is there something you’d like us to share in 18:05? Email me on rachel.bull@haymarket.com with the details.
We’d love your feedback. Tell us what you think of the 18:05 digest, what you want to see more or less of, and if you have any content suggestions. Comment below or tweet us #18:05