IGN sponsors UK Comic Con event

IGN UK, the video games and entertainment network, has signed up as the main sponsor of a new UK event dedicated to comic books and films, called Kapow! Comic Con.

Kapow!: Comic Con comes to London
Kapow!: Comic Con comes to London

Comic Con, an American event, will be held in the UK for the first time in April. The San Diego event hosts an estimated 140,000 visitors. Comic Con events in New York and San Francisco also attract high numbers.

Held at the Business Design Centre, Islington, London, the event gives publishers and studios an opportunity to reveal exclusive material from new comics, films, TV shows and games.

IGN will be housing a specific area within the event, named the IGN Arena, which will allow publishers and film studios to display new Blu-Ray and gaming releases.

Celebrities Jonathan Ross and Frankie Boyle will make appearances at the event, with panels created by industry publishers DC and Marvel.

Rich Keen, marketing director, IGN Entertainment UK, said: "We’re delighted to be supporting Kapow! in bringing the Comic Con experience to central London for the first time.

"The event has attracted some big name talent, and an audience of enthusiasts who love entertainment. Our coverage of the show across IGN.com will reach 28 million readers globally, putting Kapow! Comic Con firmly on the map as a major event for fans around the world."

IGN UK will film the event, which can be viewed at a dedicated Kapow! hub at

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.

Find out more

Enjoying ±±¾©Èü³µpk10’s content?

 Get unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.

Upgrade access

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content