HOTLINE: Peter Croome has been appointed by Baber Smith

Peter Croome, the former managing director of Rapier, has been

appointed as the chairman of the integrated agency Baber Smith, whose

clients include Toys 'R' Us, Legal & General and Iceland. Croome

previously had spells at Woollams Moira Gaskin O'Malley and Doyle Dane

Bernbach.



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