LONDON - Boutique hotelier Hotel Du Vin has signed a six figure sponsorship deal with Classic FM.
The hotel chain will sponsor Laurence Llewellyn-Bowen's Classic FM show ‘Sunday Spa' for 13 weeks.
The deal includes on-air competitions to win prizes including Luxury Wine Weekends, Luxury Weekend Breaks and Luxury Spa breaks.
The campaign was booked by Brilliant Media Manchester and aims to increase brand awareness through on-air activity and acquire online data capture via the Classic FM website.
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