Hornby becomes latest partner of London 2012

LONDON - Toy maker Hornby has become the latest partner of the London 2012 Olympic Games.

Hornby becomes latest partner of London 2012

It will create official London 2012 merchandise across its Corgi, Hornby, Scalextric and Airfix brands.

Corgi will create figurines, London taxis and buses, while Hornby wil make trains and Olympic Park transport network models.

Airfix will handle venue kits, including the Olympic Stadium, with Sclextric looking after velodrome sets.

The first toys will go on sale before Christmas 2009.

 

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