LONDON - DIY chain Homebase has joined the Nectar programme, which will replace Homebase's existing Spend & Save scheme.
According to Homebase, it becomes the first DIY retailer to join the UK's biggest loyalty programme and the decision to ditch the Spend & Save scheme comes after research found consumers value Nectar more. Nectar will launch in Homebase stores this summer and consumers will still be able to earn and redeem Spend & Save rewards up until this launch.
Separately Nectar has also agreed a deal with comparison price website Confused.com to offer points to consumers on home and car insurance.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Advertising Intelligence Market Reports.
Find out moreGet unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.
Upgrade accessGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
.jpg)
.jpg)