Hennessy "the man who couldn't slow down" by Droga5 New York

The brandy brand Hennessy has released a TV spot in the US documenting the former land-speed record-holder Sir Malcolm Campbell. Droga5 created the work, which fits into Hennessy’s existing "wild rabbit" campaign that championed the achievements of Manny Pacquiao, Martin Scorsese and Erykah Badu. The latest ad mixes footage of Campbell with a voice recording of the Austrian psychiatrist Viktor Frankl, who talks about man’s search for meaning in life. The work was written by Felix Richter, art directed by Alex Nowak and directed by Martin De Thurah through Epoch Films.

 

Credits

Client
北京赛车pk10
Creative chairman
Chief creative officer
Group creative director
Copywriter
Art director
Head of integrated production
Head of broadcast
Producer
Chief strategy officer
Group strategic director
Strategic director
Group account director
Group account director
Account manager
Senior VP
VP consumer marketing
Production company
Executive producer
Editorial
Editor
Assistant editor
Executive producer
Post-production
On-set supervisors
Executive producer
VFX producer
VFX supervisors I Wan Zwarts + Jeffrey Dates
3D tech director
Colour
Song title
Executive producer
Producer
Assistant producer
Sound
Mixer
Voiceover record
Sound design

Featured in this story

Enjoying 北京赛车pk10’s content?

Get unlimited access to 北京赛车pk10’s premium content for your whole company with a corporate licence.

Upgrade access