The move sees the publisher consolidate its regional sales operations into one company. It was previously split between the Media Sales Network and V Media Sales.
Vivien Cotterill, managing director of Hachette Filipacchi UK, said: "We've chosen the highly respected Pepper Group because of the company's vast experience of working with northern-based clients."
The Pepper Group takes over the work for Red, Elle, Elle Decoration and Ellegirl from Media Sales Network with immediate effect.
It will begin work on B, Sugar, TV Hits!, Inside Soap and All About Soap from May, which has been moved out of V Media Sales after two years.
Howard Foster, managing director of The Pepper Group, said: "We are delighted to be appointed by Hachette Filipacchi UK, not just from the business perspective but to be working with such powerful brands and such a forward-thinking company is especially pleasing."
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