Gyro strengthens digital offering as agency expands

LONDON - Integrated agency Gyro Group has completed the first stage of the expansion of its London-based arm, with the appointment of Jeremy Mai as head of new media.

Mai joins from Berryman Ball and is tasked with developing new media services to fit with Gyro's existing interactive offering. The agency's most recent digital brief was to develop a website for Canadian software insurance firm Sherwood International.

Graham Dodridge, joint managing director of Gyro, announced in December that it was looking to grow its team by as much as 30% and double its office space at its Chelsea Harbour location. Since then the agency has already achieved growth of 10%.

According to Dodridge: "This is an incredibly exciting time for us, marked by new client wins and positive growth in a predominantly negative trading climate. At Gyro we have always set out to do things differently to the norm, which is reflected in everything from our significant continued investment in new media, which is an integral and vital part of through the line marketing, to the unique look of our working environment."

Gyro was formed in 1991 and now has international offices in San Francisco and Geneva. It had turnover of more than $12m (拢7m) last year, and provides design, strategy, direct and online marketing services.

Its clients include Hitachi Data Systems, Nortel Networks, Sun Microsystems, Oracle, Iomega, Deutsche Bank, WWF, BT, American Express and Orange.

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the

Topics