Furry creatures star in Coca-Cola summer campaign

LONDON - Coca-Cola is replacing its long-running strapline "The Coke side of life" with "Open happiness" in a summer-themed TV campaign by Mother.

The ad, featuring a specially commissioned track by Calvin Harris, will break on 31 May.

The spot, entitled yeah yeah yeah, la la la, features a magical organ filled with strange furry creatures that burst into song after being fed the soft drink.

The 30- and 60-second TV executions will be supported by outdoor advertising, on-pack promotions and a limited-edition glass bottle.

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