ESB Extra Special Champion Ale will now be available in 440ml cans, having already been on sale in bottles. Fuller's, the London brewer and pub company, tasked Parker Williams with creating a "sophisticated" feel for the brand along with "a sense of style and character".
David Spencer, Fuller's brands marketing manager, said: "ESB is one of Fuller's most respected brands and one we're particularly proud of. A beer like ESB, bursting with flavour, deserves to be enjoyed as much at home as well as it is in the pub."
In May, Fuller's launched its first permanent cask beer for more than 20 years with the addition of Discovery to its range. The beer is also available in supermarkets in 500ml bottles.
Parker Williams has most recently worked on the re-branding of the Early Learning Centre and Ambrosia, the Premier Foods-owned brand.
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