The Pearson-owned title has contacted a number of UK agencies with a brief to develop a digital marketing strategy under its strapline 'We live in Financial Times'.
In the past, the national newspaper has worked on digital projects with a number of agencies including Good Technology. It is keen to expand its roster with the addition of an online marketing specialist.
The Financial Times stepped up its promotional strategy in May, with the launch of a global advertising campaign encompassing a wide range of outdoor and digital channels.
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