Florette 'bags of feelgood' by Now
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Advertiser
Florette -
Sector
Agencies, Food and Drink and Grocery food
Florette is launching a 拢5 million ad campaign to promote its crispy salad range.
The campaign is the first by Now since it won the account last year. A 40-second spot, "the joy of salad", breaks on 4 April and features a couple who turn making a salad into a succinct sequence.
It was written by John Townshend, art directed by Steve Paskin and directed by Simon Willows through Blinkink.
