Flashmob mimicking T-Mobile ad causes station closure

LONDON - Liverpool Street Station was forced to close for around 90 minutes on Friday night after being over-run by dancers mimicking the T-Mobile "dance" ad.

T-mobile...original ad by Saatchi & Saatchi
T-mobile...original ad by Saatchi & Saatchi

According to reports, more than 13,000 people congregated on the station concourse for a silent disco at 7pm last Friday, organised through the social networking site Facebook.

The flashmob prompted police to close the station for fears of overcrowding, and some arrests were made for public order offences.

People had travelled from all around the country to be part of the event, and the concourse was so congested that there was very little room for participants to dance.

Some climbed on top of ticket office machines and notice boards to perform their routines, while one man stripped naked on a raised platform to cheers from the other dancers.

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.

Find out more

Enjoying ±±¾©Èü³µpk10’s content?

 Get unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.

Upgrade access

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content