
The homepage design is also being used for a new consumer campaign called What's in your Pocket?, which is encouraging people to upload pictures of the content of their pockets on to the site.
The user-generated campaign is designed to promote KangaROOS products which have a pocket.
The site has been developed by Rehabstudio and features an interactive globe created in 3D flash allowing users to explore the world of KangaROOS, updating the footwear's brand and raising its profile to both existing and new customers.
The homepage's visuals and colours also change to illustrate night and day wherever the user is logging on.