Event TV: Borough Market marks millennium with mass footprint event

London destination Borough Market has announced a schedule of events designed to celebrate its 1,000th anniversary, starting with an interactive event that saw the public create footprints with paint.

Visitors created a multi-coloured artwork (Borough Market)
Visitors created a multi-coloured artwork (Borough Market)

On 20 September, visitors to the London market were invited to dip their feet into coloured paint and make their mark around trade stalls. At the end of the day, the giant artwork was washed away and the market returned to normal.

The inspiration for the experience came from the idea that millions of feet, such as those of William Shakespeare and Charlie Chaplin, had trodden the market’s floor. The concept was put into action by agency Don't Panic.

Other events planned for customers, trades and the general public include an apple festival later in October, which promises a unique display of 1,000 varities of British apples, and 1,000 christmas kisses, which will encourage guests to smooch underneath 1,000 mistletoe berries.

There will also be a number of food debates and education programmes taking place throughout the year, as well as a summer arts programme of music and theatre performances lined up for next year.

Donald Hyslop, chair of the Trustees of Borough Market, said: "It’s the most extraordinary privilege to be involved in an organisation like this, when you think of the history, how much people value it, locally, across London and around the world.

"The whole thrust of what we’re doing as trustees is to think about the future. We have to be aware of our history, our tradition, our heritage, but our role is very much about where we’re going to go in the next 20, 30, 100 years."

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