Williams, who has worked at L’Oréal for 15 years, organises 150-plus events a year for the UK and Republic of Ireland, which take place across the globe.
A major highlight for her in 2014 was the Redken European Symposium. Only the second of its kind – the first was held in Berlin in 2012 – the event hosted 3,000 hairdressers from 26 countries at Olympia London in February, with the support of agency Zibrant. It included interactive features that encouraged hairdressers to network and share their ‘Redken obsession’.
The full Event 100 Club 2015 rankings can be found below:
Take a look at some of the .