The deal has been brokered by Manning Gottlieb OMD and is the first major project from Time Out's new commercial development department.
The supplement has been written by journalists in the Time Out Paris office, who give their tips on where to visit, eat, sleep, drink and shop in the city.
The supplement also features a competition, organised by Eurostar, to win a two-day trip for four people in Paris. Eurostar activity will be backed by a radio campaign on Virgin, Xfm and Jazz FM, and in press ads and a promotion with WH Smith at its London airport stores.
Christine Cort, group marketing director at Time Out, said: "With Time Out readers being nearly three times more likely than normal to have taken a day trip to Europe in the last year, Time Out's partnership with Eurostar to produce this Paris supplement is a natural fit.
"Our experts' extensive knowledge of Paris has lent itself perfectly to the supplement and acts as a natural extension to our wide range of city guides."
The supplement will appear in the Time Out issue dated March 17-24.
If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .
.jpg)
.jpg)