Tiger will report to Euro RSCG Worldwide chairman Bob Schmetterer and will be responsible for leading the group on a series of high-level initiatives.
Schmetterer said: "Francois has done a fantastic job in France and I need his experience in other parts of the world."
Other appointments include Stephane Fouks, who has been appointed CEO of Euro RSCG in France. Fouks will retain his responsibility as president of Euro RSCG C&O.
The new line-up is completed by the appointment of Mercedes Erra, founder of BETC Euro RSCG, who has been named chairman of Euro RSCG France.
Schmetterer continued: "Euro RSCG Worldwide's service offering and presence in France is stronger and clearer today than ever before, and is based on local agencies' proven strength and reputation across a variety of disciplines: advertising, corporate and financial communications, operational and relational marketing, and interactive.
"The new management structure is the logical next step in the agencies' evolution, and the best way to ensure that we continue to provide our clients with communications solutions relevant to today's consumers."
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