For £3 a month subscribers to the Empire Filmnight Club will be able to watch the latest movie trailers, submit their own film reviews and gain access to local cinema times through the movie channels on Vodafone, O2's i-Mode and T-Mobile.
Filmnight's digital division is also behind Empire's new online retail service, the Empire Film Store, offering DVD purchase and rental and video-on-demand.
As part of the partnership, Empire and Filmnight Digital will conduct joint marketing activity, such as preferential Empire magazine subscription rates to Filmnight.com customers. In addition, some Filmnight group stores, which include Apollo and VidBiz, will exclusively stock Empire magazine.
Colin Kennedy, editor-in-chief and acting publisher at Empire, said: "We are always looking for ways to expand the Empire brand and to provide new and genuinely useful services for the most passionate film fans in the country.
"This timely partnership with Filmnight Digital allows us to tick both boxes -- moving swiftly and comprehensively into the all-important mobile market and adding an overdue movie retail element to our hugely popular website."
The deal was jointly brokered by: Sapna Burton, business development director for Empire; Andrea Kilbourne, managing director of interactive at Emap; and Shashi Fernando, managing director of Filmnight Digital.
Fernando said: "This partnership is very much a collaboration, bringing together the strengths of both companies. At Filmnight Digital, we have proven that consumers are 40% more likely to download mobile film content if it is high quality."
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