The package includes access to Emap research and invitations to a biannual editorial and research forum with a panel of the men's magazines editors.
Paul Keenan, chief executive of Emap Consumer Media, announced the club launch at the Men's Magazine Seminar, a forum highlighting the latest research into men's consumer habits.
Jason Trout, Emap Advertising deputy sales director, said: "Reaching men is becoming an increasingly complex issue as the world around us is gearing up for delivery on demand and the need for help in the navigation process. Our experience and learnings in this critical aspect enable us to reach men in a targeted and appropriate way.
"This is why we have launched the First For Men Club, so that clients can work with us to unlock what really resonates and equally importantly what does not."
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