Economist 'red wires' Abbott Mead Vickers BBDO

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Advertiser
The Economist -
Agency
Abbott Mead Vickers BBDO -
Sector
Media / Entertainment Brands and Magazines
The Economist is launching its first TV advertising activity for eight years with a new spot by Abbott Mead Vickers BBDO.
The ad, which introduces the new line "let your mind wander" sees wire-jumper Florent Blondeau walking on red tightrope wires over the streets of Budapest.