ebookers said that customers will now have access to more than 5m holiday packages from all major tour operators and travel agencies. They will also be able to check availability and complete an online booking form for the five biggest tour companies -- Thomson, JMC, Airtours, Kuoni and First Choice.
Under the deal, The First Resort will provide content and fulfilment for the ebookers-branded site, on a revenue-sharing basis.
ebookers said it has decided to partner with a third party for package holidays because it is "the most profitable and cost-effective route of fully entering this important market".
The First Resort is a multi-channel holiday agent offering services through its website, contact centre and Teletext. Its majority shareholder is internet company Netdecisions, and its other shareholders are Thomson Travel Group, the AA and Channel 5.
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