
He joins eBay Advertising from Titan Outdoor, where he was group head of sales.
Bassett will focus on securing partnerships with advertisers, to deliver campaigns where brand marketing and sales are integrated into the eBay marketplace.
Prior to his role at Titan Outdoor, Bassett was at Associated Northcliffe Digital, where he launched cross-platform advertising campaigns across all of Associated's newspaper sites including The Daily Mail, Evening Standard and Metro.