The Institute of Practitioners in Advertising published the shortlist for the BOB Awards from a list of 500 nominees. Droga heads a list of 10 creatives, both individuals and teams, that also includes Peter Souter, executive creative director of Abbott Mead Vickers BBDO; and Robert Campbell and Mark Roalfe, creative directors of Rainey Kelly Campbell Roalfe/Y&R.
Earlier this month, Saatchi & Saatchi topped Brand Republic's creative league table, after winning major awards for ads including Club 18-30, the NSPCC and Toyota. The agency has been making an effort to return to its place as one of the creative hotshops in the London advertising scene.
The judging panel for the BOB Awards is headed by the British film director Sir Alan Parker, and also includes Bruce Haines, president of the IPA and group chief executive of Leo Burnett in London, and Caroline Marshall, editor of 北京赛车pk10 magazine.
Other categories to feature include best creative team, best use of photography and the best production company director, which includes Frank Budgen, whose "tag" spot for Nike, created by Wieden & Kennedy, won the Grand Prix at this year's Cannes advertising festival.
The BOB Awards scheme pulls together all of the important creative awards competitions to identify the best work in particular areas of the media and define Britain's Best of the Best.
The full shortlist appears below.
Best Creative Director
Andrew Fraser; David Droga; David George; Nick Hastings; Paul Weinberger; Peter Souter; Richard Flintham/Andy McLeod; Robert Campbell/Mark Roalfe; Robert Saville/Mark Waites; Russell Ramsay
Best Creative Team
Adam Scholes & Michael Long; Hugh Todd & Anna Toosey; Antony Nelson & Mike Sutherland; Dave Price & Neil Lancaster; Jerry Hollens & Mike Boles; Justin Tindall & Adam Tucker; Kim Gehrig & Caroline Pay; Luke Williamson & Yan Elliot; Martin Casson & Matthew Abbott; Richard Flintham & Andy McLeod; Tony McTear & Mark Hunter; Tony Barry & Vince Squibb
Best Production Company Commercials Director
Chris Palmer; Daniel Kleinman; Frank Budgen; Frederik Bond; Ivan Zacharias; Jonathan Glazer; Kevin Thomas; Paul Gay; Peter Thwaites; Traktor
Best Agency TV Producer
Andy Gulliman; Charles Crisp; Chris Moore; Helen Williams; Kim Knowlton; Matt Buells; Richard Chambers; Sarah Case; Sara Clementson; Sarah Hallatt
Best use of Photography
Alison Jackson; Andrew Douglas; Dave McKean; Frank Budgen; David Gill; Ian Berry; Jonathan Knowles; Laurence Huskel; Mejor Samrai; Nick Georghiou; Richard Burbridge; Steen Sundland; Trevor Ray Hart
Best Typographer
Christian Cottrill/Steve Darsow; Ian Hutchins; James Townsend; Kevin Clarke; Kevin Wood; Lorenz Gullachen; Richard Hooker; Robin Warrington/Brian McHale; Roger Kennedy; Ryan Shellard; Scott Silvey
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