The company, listed in New York and with 22 offices around the world, said that it had retained Lazard Freres to explore what it called "strategic options for the business". This could include a complete sale, or hiving off some divisions, as well as recapitalisation or buying back its shares.
The news comes days after DoubleClick warned that it was unlikely to make the targets it had forecast for the year, sending its shares on a 9% fall. It reported revenue of $81m (£44.1m) for the third quarter, up from $74.8m a year ago, with profit of $15.4m, compared with $6.3m for the same period of 2003.
The company offers online marketing services such as online advertising, search engine marketing, affiliate marketing, email marketing, database marketing and data management. It was formed in 1995 to sell advertising on the internet.
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