DMA reveals awards finalists ahead of ceremony

LONDON – Harrison Troughton Wunderman dominates the shortlist of finalists for the Direct Marketing Association's annual awards.

The agency is in contention for a slew of awards across the categories -- markets, media, creativity and strategy -- having secured the most nominations in each category. Among its 17 nominations is work for clients such as Star Alliance, the Royal Marsden Hospital and IBM.

Saatchi & Saatchi, with work for the NSPCC and P&G Professional, was the only other agency with a presence on the shortlist in every main category, securing six nominations.

Tullo Marshall Warren managed seven nominations for its work for Guinness and Unilever, while Partners Andrews Aldridge managed five for a range of clients including the COI, Lexus and Video Arts Group.

Other agencies with more than three nominations included Craik Jones Watson Mitchell Voelkel, Kitcatt Nohr Alexander Shaw, Publicis Dialog, Proximity London and Bright.

The DMA Awards will be held on December 7 at the Grosvenor House Hotel in London.

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