Dentyne 'blog smog' by McCann Erickson New York
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Advertiser
Dentyne -
Agency
McCann Erickson New York -
Sector
FMCG and Cosmetics / toiletries -
Exposure
United States
Dentyne is seeding its recent TV spot 'blog smog', which parodies the plight of antisocial bloggers, as a viral.
The animated spot shows the catastrophic effects of a blogger who spends all of his time indoors with his mouth closed coming into contact with the public.
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