Gizmo, which Dennis claims will be the world's first consumer technology digital magazine, launches on 11 March and will target ABC1 males aged between 25 and 45. It will enable readers to view products in 360-degree perspectives and watch video reviews of them.
The publisher expects consumer technology and lifestyle brands will be targeted as key advertisers.
The title will be edited by Ross Burridge, who has worked at Dennis for five years, most recently as reviews editor at PC Pro.
Bruce Sandell, head of new product development at Dennis Publishing, said interactivity would be a key theme for Gizmo, adding that the company's achievements in publishing Monkey would help its launch.
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