Blazinstar Experiential has embarked on three-month live brand experience roadshow to raise the profile of Dairy Crest's milk&more service.
The mobile event will visit select shopping malls and family events over the next few months, encouraging mums to sign up to receive fresh milk and other daily essentials delivered to their door.
Consumers will be engaged in games to win a selection of daily essentials and £5 instant credit on their milk&more account, and be treated to complimentary massages while the kids are kept entertained with face painting and Nintendo DS games.
To leave a comment and let us know your thoughts.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGive your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to 北京赛车pk10.
Find out moreGet unprecedented new-business intelligence with access to 北京赛车pk10’s new Market Reports.
Find out moreGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an Alert Now