The deal means will consolidate its publishing agreements into one global account with Conde Nast Customer Publishing and create a magazine specifically aimed at current Ferrari owners that will also appeal to "upscale advertisers".
The magazine, which is as yet untitled, will have an initial UK print run of 30,000 and will be directed by Antonio Ghini, editor-in-chief and brand management director at Ferrari.
said the quarterly title would be published to coincide with key dates in the motorsport calendar, with the first edition expected to appear in late June and the second in time for the Paris Motor Show in September.
Ghini will be joined by Jason Barlow, who has been made editor, and is a contributing editor for the motoring section of Conde Nast's , and Rebecca Smith, who has been appointed art director, and previously held that position at IPC's .
Melinda Chandler will move across from promotions director at Conde Nast to advertising director for the magazine.
Albert Read, general manager at Conde Nast, said the new title would "offer [Conde Nast] a wonderful opportunity to capitalise on its unique understanding of what is a very rarefied part of the market, and to deliver a magazine of beauty and intelligence."
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