Coke, Kit Kat and Red Bull give sugar rush to BR app chart

Two new apps that let iPhone users crack open a virtual Coca-Cola, and enjoy a video break thanks to Kit Kat, have topped this week's branded app chart.

Coke Drink: Coca-Cola app debuts at number one in the BR chart
Coke Drink: Coca-Cola app debuts at number one in the BR chart

Straight in at number one is Coke Drink, which presents users with a bottle of Coca-Cola and invites them open it and pour the drink into a glass.

Also new and in second place, Nestle makes a more subtle appeal to the appetite and plays on its "Have a break" positioning with its Kit Kat Shake and Break app.

This serves up selected videos from YouTube, sorted by whether the user wants to be amused, informed or entertained.

There is another new entry in third place for the Red Nose Day app for Comic Relief, which had garnered 80,000 downloads by Thursday, the day before the televised charity event. The app has a donation mechanic, but Comic Relief has declined to reveal how much money it generated.

The rest of the chart has a familiar feel, with the exception of a new Red Bull app in 15th place that joins up virtual and real products.

Red Bull Augmented Racing is a free driving game, with the difference that players design their own circuits and invite their friends to play on them.

The way to design tracks is by laying out real cans of Red Bull in the desired loop and then tracing the line they form with your phone.

The chart is powered by analytics app developed by with non-commercial branded apps removed.

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