
The Madison Ciroc Winter Terrace, which is open until 29 December, aims to offer the ultimate Christmas vibe and features big heaters, faux throws, snowy floors and 10ft blue Christmas trees alongside a playlist for entertainment.
Expert mixologists at the bar have also created a menu which includes hot chocolate cocktails, hot apple pie martinis, mulled wine and an El Jimador concoction, which combines apple schnapps, cinnamon powder and cranberry juice.
William Grant & Sons whisky brands Glenfiddich and The Balvenie have partnered with Knightsbridge restaurant The Rib Room and Terrace. Over the summer, gin brand , London, themed with decor reflecting the brand and serving a range of artisan cocktails.
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